Encore un grand groupe américain (85 quotidiens, dont USA Today, 23 stations de télévision, etc.) qui rachète les savoir-faire et la technologie d’une start-up dans le domaine du « social media ».
Ripple6 réalisait déjà MomslikeMe pour Gannet (un réseau social de maman : "Where moms are making connections, finding support and sharing life’s everyday details").
Pour un autre groupe (Meredith) ils vont bientôt lancer Mixing Bowl, un site de cuisine participatif ("Share recipes, Make friends, Win Prices").
Le patron de Gannett dit :
From the moment we began working with Ripple6, we realized we had found a company that is richly innovative and can change the way social media is offered and monetized online
Le CEO de Ripple6 dit quant à lui :
The Best of Both Worlds.
First, we’ll continue to operate independently. That means the nimble, innovative culture that drives a start-up can continue. It’s that sort of culture that makes us come to work and develop the solutions focused on thriving online communities that attract members and marketers alike.
La tendance se confirme donc, mainstream media et social media se rapprochent…
Bubble
Snake
Pacman
Jeu de briques
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