After Virtual Model, here is Fits me that helps online be more accurate when it comes to choosing apparels.
Indeed, apparels are often bought online but I have to admit, that apparels are what I buy the less online simply because I want to know how the product fits me before I buy it and therefore avoid the hurdle of having to return it (as return is not always free).
How a dress or a top fits me is always the question. You might see it on a model on the website, however the model has rarely the same measurements as you. Stuff might look pretty on the site and when you receive them they are horrible or will simply not fit with another cloth you might have in your dressing.
Virtual models are a solution. It is not THE solution as lots of people say that colors do vary on the site and in reality so even with a virtual model they can be disappointed when receiving their order, however I believe it does reduce highly the risk of disappointment.





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