Le brief se répete et reste le même. Alors il faut toujours réinventer et broder autour du concept: le tout-terrain adapté à la ville.
Advertising Agency: Africa, São Paulo, Brazil
Chief Creative Officer
Sergio Gordilho
Executive Creative Director
flavio waiteman
Creative Director
Humberto Fernandez
Creative Director
Rafael Pitanguy
Art Director
Humberto Fernandez
Copywriter
Rafael Pitanguy
Photographer
Platinum